Rules of Attraction

Rules of Attraction
By Jim Blasingame
Entrepreneur's StartUps
May 2008

Jim offers a few tips on how to structure your business and hit the ground running.

Question: How do I start an effective business that sells exclusively online?

Answer: The good news is that your online business will be open to millions--perhaps billions--of pro-spective customers. Very exciting, right?

The bad news is that thousands--perhaps millions--of businesses, including those that have a traditional storefront, already sell products online that are just like the ones you plan to sell. Very intimidating, right?

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