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Home Based Businesses
Marketing

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10 Advertising Words to Avoid in 2009

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10 Advertising Words to Avoid in 2009 By Susan Gunelius December 11, 2008 Entrepreneur.com Shun meaningless words like "a lot" and "guarantee" in your copy. It'll help you out a lot--we gu READ MORE
http://www.entrepreneur.com/marketing/marketingcom...

10 Common--and Effective--Emotional Triggers

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10 Common--and Effective--Emotional Triggers By Susan Gunelius March 2, 2010 Entrepreneur.com Spur potential customers into action by using these cues in your marketing campaign. READ MORE
http://www.entrepreneur.com/marketing/marketingcom...

10 Dynamic Ways To Get Low-Cost, High-Return Advertising

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10 Dynamic Ways To Get Low-Cost, High-Return Advertising By Brett Krkosska HomeBizTools.com You get what you pay for. That's the adage. Is it possible to put this old saying on the shelf and fi READ MORE
http://www.homebiztools.com/low_cost.htm

10 Marketing Trends for 2010

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10 Marketing Trends for 2010 By Susan Gunelius January 21, 2010 Entrepreneur.com Use these tips to bring every aspect of your message to a worldwide audience. READ MORE
http://www.entrepreneur.com/marketing/marketingcom...

15 Sites for Promoting Your Local Business

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15 Sites for Promoting Your Local Business By Kristin Edelhauser February 15, 2007 Entrepreneur.com Want to get your name out to locals and visitors alike? Take advantage of these online mark READ MORE
http://www.entrepreneur.com/advertising/adsbytype/...

21 Ways to Promote Your Site Online and Off

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21 Ways to Promote Your Site Online and Off March 29, 2006 Entrepreneur.com These 21 tips will help you get the word out about your e-business. Offline Promotions 1. Always put your URL o READ MORE
http://www.entrepreneur.com/ebusiness/expandingyou...

23 Hours to a Great Marketing Plan

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23 Hours to a Great Marketing Plan By Gwen Moran Entrepreneur's StartUps June 2006 Entrepreneur.com While some entrepreneurs crow that they have achieved success without a marketing plan, READ MORE
http://www.entrepreneur.com/marketing/marketingbas...

3 Steps to the Right Marketing Mix

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3 Steps to the Right Marketing Mix By Kim T. Gordon Entrepreneur's StartUps October 2009 How to create a marketing mix that will get your business off to a flying start. Your new busin READ MORE
http://www.entrepreneur.com/magazine/entrepreneurs...

3 Word-of-Mouth Marketing Tactics

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3 Word-of-Mouth Marketing Tactics By Kim T. Gordon Entrepreneur Magazine December 2006 And as a marketing method, it's downright unbeatable. Get customers to spread the word about your busi READ MORE
http://www.entrepreneur.com/marketing/findingcusto...

4 Small Business Marketing Mistakes to Avoid

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4 Small Business Marketing Mistakes to Avoid Morebusiness.com Published October 28, 2008 Great marketing is what allows someone to sell a 50-cent cup of coffee for $5.00 and have people lined u READ MORE
http://www.morebusiness.com/Business-Marketing-Mis...

5 Basic Tips Most People Overlook When Promoting Their Home Business

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5 Basic Tips Most People Overlook When Promoting Their Home Business May 28, 2009 By Trynka Shineman Home Business Magazine Every New Business Needs a Print and Online Promotional Package Di READ MORE
http://www.homebusinessmag.com/marketing/how-guide...

5 Cheap Ways to Market Your Business

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5 Cheap Ways to Market Your Business By Susan LaPlante-Dube May 17, 2005 Entrepreneur.com Think you can't afford to implement any effective marketing tactics? Think again. Here are five wa READ MORE
http://www.entrepreneur.com/marketing/marketingide...

5 Ways to Kill a Great Marketing Plan

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5 Ways to Kill a Great Marketing Plan By Brad Sugars December 19, 2008 Entrepreneur.com Are your marketing campaigns too creative? Here's what separates a marketing plan that works from one READ MORE
http://www.entrepreneur.com/startingabusiness/star...

6 Essential Tips for Ads That Get Results

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6 Essential Tips for Ads That Get Results By Kim T. Gordon Entrepreneur's StartUps June 2009 You don't need money to create a memorable message. One of the toughest jobs for any startup READ MORE
http://www.entrepreneur.com/magazine/entrepreneurs...

8 Ways To Market Your Home Business

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8 Ways To Market Your Home Business by Janet Attard You had high hopes when you started your home business. You figured you’d get all the business you need for your fledgling startup by running an READ MORE
http://www.businessknowhow.com/homeoffice/hbmarket...

9 Touch Points of Effective Marketing

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9 Touch Points of Effective Marketing by Angee Robertson HomeBizTools.com Every successful marketing campaign MUST reach the prospect at these 9 Touch Points to avoid the most common and costly READ MORE
http://www.homebiztools.com/effective-marketing.ht...

A Marketing Tool That's Obvious, Overlooked and Cheap

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A Marketing Tool That's Obvious, Overlooked and Cheap By Pattie Simone October 27, 2008 Entrepreneur.com Use superior service as a thrifty and effective in-house marketing mechanism. M READ MORE
http://www.entrepreneur.com/sales/customerservice/...

A Simple Way to Create a Kick-Butt Marketing Action Plan

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A Simple Way to Create a Kick-Butt Marketing Action Plan By David Frey WebsiteMarketingplan.com Note from publisher: Marketing plans can be daunting. Here, David Frey makes the process easier w READ MORE
http://www.websitemarketingplan.com/mplan/MiniMark...

Advertising a Startup Business : Get Started!

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Advertising a Startup Business : Get Started! StartUpNation.com Few startup businesses do much advertising in the early going. Advertising a startup can seem expensive and many entrepreneurs are READ MORE
http://www.startupnation.com/articles/1095/1/AT_Ho...

Are You Building Online Customer Communities?

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Are You Building Online Customer Communities? By Jim Blasingame Entrepreneur's StartUps October 2009 The Small Business Answer Man™ Jim Blasingame answers your questions. Visit the w READ MORE
http://www.entrepreneur.com/magazine/entrepreneurs...

Build Buzz With a Business Blog

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Build Buzz With a Business Blog By Susan Gunelius: Marketing Communications June 24, 2010 Entrepreneur.com 9 strategies for generating word-of-mouth publicity and marketing success READ MORE
http://www.entrepreneur.com/marketing/marketingcom...

Building a Successful Advertising Plan

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Building a Successful Advertising Plan By Roy H. Williams May 10, 2004 Entrepreneur.com Before you can advertise effectively, you need to answer these important questions. Q: What do y READ MORE
http://www.entrepreneur.com/advertising/adcolumnis...

Calculating Your Ad Budget

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Calculating Your Ad Budget By Roy H. Williams Entrepreneur.com Before you pour money into advertising, figure out exactly how much you should spend. Q: I've never really done much adverti READ MORE
http://www.entrepreneur.com/advertising/adcolumnis...

Capture Clients with Words That "Hook" and Graphics That "Kick!"

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Capture Clients with Words That "Hook" and Graphics That "Kick!" by Karen Saunders, MacGraphics Services HomeBizTools.com Do the marketing pieces you send out lack pizzazz and personality? Are READ MORE
Capture Clients with Words That "Hook" and Graphics That "Kick!&q...

Common Mistakes to Avoid in Marketing Your Business

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Common Mistakes to Avoid in Marketing Your Business by Melissa Werkenthin of Loki Media SOHO.org In every area of business, business owners find themselves making very common and avoidable mis READ MORE
http://www.soho.org/Marketing_Articles/common_mist...

Develop a Strategic Marketing Plan

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Develop a Strategic Marketing Plan StartUpNation.com If you think that developing a strategic marketing plan is something only big, fancy corporations need to do, think again. You need one, too READ MORE
http://www.startupnation.com/articles/1263/1/strat...

Does Your Business Still Need a Website?

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Does Your Business Still Need a Website? By David Port March 30, 2010 Entrepreneur.com Between third-party apps and social media, some business owners are saying no - and it's working. Vis READ MORE
http://www.entrepreneur.com/ebusiness/expandingyou...

Dynamic Marketing: Seven High-Powered Success Strategies

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Dynamic Marketing: Seven High-Powered Success Strategies By Brett Krkosska HomeBizTools.com Marketing is about results. Key to achieving results is your ability to be adaptive and forward-think READ MORE
http://www.homebiztools.com/dynamic.htm

Essentials of Word of Mouth Marketing

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Essentials of Word of Mouth Marketing By Marty Foley SOHO.org What's the least expensive, yet at the same time, the most credible form of advertising? Yes, it's word of mouth. Every busi READ MORE
http://www.soho.org/Marketing_Articles/word_of_mou...

Get Free or Low-Cost Publicity

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Get Free or Low-Cost Publicity By Margie Zable Fisher June 22, 2009 Entrepreneur.com Like most people, I like to save money. That' s why I offer so many "do-it-yourself public relations" prod READ MORE
http://www.entrepreneur.com/savingscenter/article2...

Get Your Message Out--On a Shoestring

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Get Your Message Out--On a Shoestring By Roy H. Williams April 12, 2004 Entrepreneur.com 4 easy ways to create a successful advertising plan without spending a bundle Q: I don't have a READ MORE
http://www.entrepreneur.com/advertising/adcolumnis...

Give Web Users What They Really Want

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Give Web Users What They Really Want By Jay Conrad Levinson September 08, 2008 Entrepreneur.com Most people go online with a goal in mind. Learn to capitalize on their habits. What people READ MORE
http://www.entrepreneur.com/marketing/guerillamark...

Goodbye, Retainers

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Goodbye, Retainers By: Stephanie Clifford October 2006 Inc.com Pay as you go with results-based PR. After months of waiting for articles about her company to appear in newspapers and maga READ MORE
http://www.inc.com/magazine/20061001/handson-marke...

Home-Based Business, Market Your Product

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Home-Based Business, Market Your Product Linda Benedict Extension and Agricultural Information University of Missouri Extension To be successful at a home-based business, you not only have to be READ MORE
http://extension.missouri.edu/publications/Display...

How Can I Use Search Engine Optimization Marketing to Promote My Business?

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How Can I Use Search Engine Optimization Marketing to Promote My Business? AllBusiness.com Search engine optimization (SEO) and search engine marketing (SEM) are two important ways to promote yo READ MORE
http://www.allbusiness.com/marketing/internet-sear...

How to Market to Gen X and Gen Y

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How to Market to Gen X and Gen Y January 5, 2009 By Christopher Bachler Home Business Magazine Fast Pushing Past the Boomers At no time in American history have demographics changed so drama READ MORE
http://www.homebusinessmag.com/marketing/how-guide...

How To Produce & Create Your Own Self-Published Booklets & Guides

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How To Produce & Create Your Own Self-Published Booklets & Guides Hoover Web Design When it comes to promoting your product or service business, most people think of the traditional marketing ma READ MORE
http://www.hooverwebdesign.com/business/pages/how-...

How to Spend Your Ad Dollars

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How to Spend Your Ad Dollars By Roy H. Williams February 03, 2003 Entrepreneur.com A good mix of mass media and online advertising can help you find new customers. Q: My business repai READ MORE
http://www.entrepreneur.com/advertising/howtoguide...

How to Write a Marketing Plan

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How to Write a Marketing Plan By Darren Dahl Feb 16, 2010 Inc. Magazine Experts know that careful planning is integral to marketing success. Here's your guide to crafting a thorough marketing READ MORE
http://www.inc.com/guides/writing-marketing-plan.h...

Key Elements of a Successful Marketing Plan

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Key Elements of a Successful Marketing Plan January 15, 2009 By Renata L. Lerch Home Business Magazine An Organized and Effective Marketing Plan is the Backbone for Your Product or Service Lif READ MORE
http://www.homebusinessmag.com/business-start/mark...

Look Good Online

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Look Good Online By John Jantsch Entrepreneur Magazine - December 2008 The only way to control what people say about your company is to be part of the conversation. The onslaught of blog READ MORE
http://www.entrepreneur.com/magazine/entrepreneur/...

Low Cost Advertising Plan

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Low Cost Advertising Plan January 3, 2010 By Christopher J. Bachler Home Business Magazine You can't expect business to come to you. You must go after it. And the most effective way is through READ MORE
http://www.homebusinessmag.com/marketing/advertisi...

Low Cost Promotion & Marketing Ideas

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Low Cost Promotion & Marketing Ideas Hoover Web Design Promotion and advertising can be a heavy expense, especially for a new business that wants to make itself known in a community. A home-base READ MORE
http://www.hooverwebdesign.com/business/pages/low_...

Low-Cost Advertising Basics

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Low-Cost Advertising Basics By Kimberly Stanséll Entrepreneur.com Get the most for your advertising dollars using these guidelines. * * Sales * Advertising * How-To READ MORE
http://www.entrepreneur.com/advertising/howtoguide...

Make Your Website Famous

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Make Your Website Famous By Al Lautenslager August 17, 2007 Entrepreneur.com Marketing your site on and offline can be just as important as marketing your actual product or service. The q READ MORE
https://www.entrepreneur.com/marketing/guerillamar...

Misleading Marketing Copy

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Misleading Marketing Copy By Susan Gunelius January 08, 2008 Entrepreneur.com You may be tempted to use them, but avoid these phrases in your advertising and marketing materials. We've a READ MORE
http://www.entrepreneur.com/marketing/marketingcom...

More Buck Than Bang

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More Buck Than Bang By Geoff Williams Entrepreneur's StartUps October 2009 Don't waste your startup funds on marketing tactics that cost more than they're worth. You have to get the wo READ MORE
http://www.entrepreneur.com/magazine/entrepreneurs...

On a Tight Budget? How to Land a Client

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On a Tight Budget? How to Land a Client By EMILY MALTBY Wall Street Journal It's a common conundrum for business owners when sales aren't pouring in. To get more customers, you need to marke READ MORE
http://online.wsj.com/article/SB100014240527487045...

Plan Your Marketing Now

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Plan Your Marketing Now By Al Lautenslager December 14, 2007 Entrepreneur.com Use this simple worksheet for planning a year of successful marketing. There are two good times for market READ MORE
http://www.entrepreneur.com/marketing/marketingide...

Put Your Customers to Work for You

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Put Your Customers to Work for You By Jennifer Lawler Entrepreneur Magazine - July 2010 Client referral incentives can be a valuable and inexpensive way to build a business. Every small- READ MORE
http://www.entrepreneur.com/magazine/entrepreneur/...

Selecting the Most Effective Advertising Media

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Selecting the Most Effective Advertising Media By Roy H. Williams October 06, 2003 Entrepreneur.com How can you tell if your ads are reaching the right audience and generating the best res READ MORE
http://www.entrepreneur.com/advertising/adcolumnis...

Seven Tips for Marketing Your Home-Based Business

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Seven Tips for Marketing Your Home-Based Business AllBusiness.com As is the case for any business owner, home-business owners need to reach out to let the public know they are seeking clients. B READ MORE
http://www.allbusiness.com/marketing-advertising/m...

Start Blogging Now

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Start Blogging Now By Lesley Spencer Pyle | July 21, 2009 Entrepreneur.com Blogs are a marketing tool you can't afford to ignore. Here are tips on how to create one successfully. Please READ MORE
http://www.entrepreneur.com/homebasedbiz/homebased...

Strategic Marketing for the Small Business Owner

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Strategic Marketing for the Small Business Owner by Melissa Werkenthin of Loki Media SOHO.org Open any business publication or trade magazine and there are countless articles and commentaries READ MORE
http://www.soho.org/Marketing_Articles/strategic_m...

Target Moms' Buying Power

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Target Moms' Buying Power By Kim T. Gordon June 02, 2009 Entrepreneur.com Learn the top 5 ways to maximize sales from this enormous market. In the U.S., there are 75 million mothers, al READ MORE
http://www.entrepreneur.com/marketing/marketingcol...

Targeted Marketing Gets Intelligent

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Targeted Marketing Gets Intelligent By Dennis Romero October 30, 2008 Entrepreneur.com Advertisers ride a brain wave called neuromarketing. But is it for real? In early 2004, a half-do READ MORE
http://www.entrepreneur.com/marketing/marketingide...

The Beginner's Guide to Home Business Marketing

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The Beginner's Guide to Home Business Marketing By Lisa Lake SmithFam.com Hello again, Lisa Lake here with more tips for the beginning home businessperson. As you may know from my past articl READ MORE
http://www.smithfam.com/news/mar02p.html

The Misunderstood Marketing Method

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The Misunderstood Marketing Method by Mark Daoust HomeBizTools.com Many authors suggest you should use articles to promote your website. The technique these authors suggest: write something you READ MORE
http://www.homebiztools.com/marketing-method.htm

What Marketing Is and Is Not

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What Marketing Is and Is Not By Jay Conrad Levinson July 07, 2008 Entrepreneur.com Knowing the difference is the first step in creating a successful campaign. Guerrillas know that marketi READ MORE
http://www.entrepreneur.com/marketing/guerillamark...

Why Businesses Should Podcast

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Why Businesses Should Podcast by Christian Del Monte HomeBizTools.com Give your business the reach it deserves and customers the kind of choice and convenience they are coming to expect. Vis READ MORE
http://www.homebiztools.com/podcasting.htm

Your Business Card Is An Effective Marketing Tool

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Your Business Card Is An Effective Marketing Tool by Audrey Okaneko of Shining Stars Website SOHO.org What exactly is a business card? For me, my business card is one of the least expensive READ MORE
http://www.soho.org/Marketing_Articles/business_ca...

Your Message: From a Whisper to a Scream

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Your Message: From a Whisper to a Scream By Gwen Moran Entrepreneur's StartUps June 2009 Check out these low-cost marketing ideas for your new business. You’ve got a great idea and a READ MORE
http://www.entrepreneur.com/magazine/entrepreneurs...
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